FAQ

FAQ

Frequently Asked Questions

Desi Adda is the first UK-based South Asian diaspora – focused media hub, representing British Pakistanis, Indians, Britishers, and Desis across the UK. Unlike traditional news outlets that reinforce nationalism or focus only on politics, Desi Adda bridges the UK, Pakistan, and India communities through unbiased, cultural storytelling.

We welcome community-driven stories, opinion pieces, and news submissions. To contribute, simply email us at info@desiadda.co.uk with your article and relevant details. We prioritize authentic voices and South Asian experiences that matter to the diaspora.

Yes! We provide exclusive insights into British Asian celebrities, films, TV shows, Music, and cultural events. From Bollywood and Lollywood trends to Desi artists thriving in the UK, our coverage spans entertainment, pop culture, and South Asian media representation.

We cover news, lifestyle, sports, and cultural stories that matter to British South Asians, including: 

UK & Pakistan Affairs – Immigration, politics, and diaspora-related policies

South Asian Entertainment – Desi artists, celebrities, and rising influencers

Cricket & Sports – PSL, British Pakistani athletes, and major tournaments

Community & Identity – Representation, cultural storytelling, and unity beyond borders

We prioritize community-focused partnerships with brands, creators, and organizations impacting South Asians in the UK. Whether it’s advertising, sponsorships, or collaborative projects, reach us at info@desiadda.co.uk to discuss opportunities.

Yes! Stay connected with real-time news, cultural insights, and trending South Asian discussions via: Instagram | Twitter | Youtube | Facebook

Absolutely! If you’re passionate about British Pakistani, Indian British, and UK-based South Asian narratives, we’d love to hear from you. Reach out via info@desiadda.co.uk with a brief bio and content idea.

Desi Adda (دیسی اڈہ) means cultural gathering space for South Asians – a place for unfiltered storytelling, news, and connection beyond borders. While “Adda” often refers to restaurants, our platform redefines the term as a media hub for Desi voices.

We provide daily updates on British South Asian affairs, UK-Pakistan news, entertainment trends, and community insights. Stay informed by subscribing to our newsletter or following our social media for instant updates.

Desi Adda is your UK based digital magazine for British South Asian community, news, entertainment and cultural insights. 

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